• Where and when?
Customer Relationship Management, Business Information Technology unit of Haaga-Helia University of Applied Sciences, Ratapihantie 13, Helsinki. 15.10.2015 – 12.02.2016, 4 hours per day 11 times, and 3 times student counselling 1 hour per day, altogether 47 hours.
The CRM course was taken place in Autumn 2015, I observed this for preparing my teaching for the same course taken place in the Spring semester in 2016. During observation time, I was aiming to understand the CRM subject and teaching methods, students’ learning curves as main focus. It was also for me a great opportunity to learn a new subject which is a growing market in the ICT field. It has advantages in developing the knowledge of CRM which might help to increase my potential for the future carrier development.
The guiding teacher provided me the guest access right of the e-learning environment, so that I had all the teaching materials, extra readings and work packages that were used in the professional course. However, it was a quite challenging time to conceptualize the marketing and sales knowledges used in the CRM course. On the other hand, I as a technology oriented person, I wanted to develop the lessons little bit more to introduce technical skills and knowledges needed in analytical CRM, which might help the student’s interest to get connected to the ICT trends like Big Data. This idea was considered when I planned the Analytical CRM teaching and worked well.
I have also participated in the students counselling where I have learned what were the different individual student’ life situation for studying and what were obstacles and area of support needs. Through the counselling experiences, I developed more wide angle of view on students’ life which helped me how to motivate them and also understand reasons of their classroom behaviors linked into their life and cultural issues.
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